Using a Person's initials as a referential message
Lee Iacocca
(the classic example)
I A
m
C
hairman
O
f
C
hryler
C
orporation
A
merica
Lady Diana Spencer
D
ied
I
n
A
N
asty
A
ccident
President George Bush
B
eat
U
p
S
aadem
H
ussian